The Coca-Cola Company has always embraced experimentation. As the first company to engage with our alliance with OpenAI, it's continuing that legacy.... | By Bain & Company | Facebook
![Jim Fan on Twitter: "OpenAI is now helping Coca-Cola improve its marketing & operations. I find this move highly consequential. It signals OpenAI's strategic shift away from a horizontal provider (ChatGPT, DALLE, Jim Fan on Twitter: "OpenAI is now helping Coca-Cola improve its marketing & operations. I find this move highly consequential. It signals OpenAI's strategic shift away from a horizontal provider (ChatGPT, DALLE,](https://pbs.twimg.com/media/FpiiFR_akAId69d.jpg:large)
Jim Fan on Twitter: "OpenAI is now helping Coca-Cola improve its marketing & operations. I find this move highly consequential. It signals OpenAI's strategic shift away from a horizontal provider (ChatGPT, DALLE,
![Coca-Cola has partnered with OpenAI and Bain consulting to harness the power of artificial intelligence! : r/ChatGPT Coca-Cola has partnered with OpenAI and Bain consulting to harness the power of artificial intelligence! : r/ChatGPT](https://external-preview.redd.it/coca-cola-has-partnered-with-openai-and-bain-consulting-to-v0-nHB_bo3By_26ye_7lI3JVaWH8-TlzOyZmWmL7MLqlPU.jpg?auto=webp&s=6c22720eea877ba2bf66ba2aac27797b0237da7c)